What are Business Battles, and are they worth entering?

A Business Battle is a simple side-by-side comparison: two businesses in the same category, their current bid, and their rank, framed as a head-to-head. It's a visibility format, not a separate ranking system — the same bid that determines your category rank determines who's shown as the stronger side of the battle.

Battles tend to work best in categories where customers are actively comparing options anyway — fashion, restaurants, and software all see healthy click-through from the battle format. If your category is more of a considered, research-heavy purchase, the standard ranking table usually performs just as well.